Based in Bay Area / Open for full-time and freelance roles

© 2026 Charmy Patel

image
image

EMAIL

/

LINKEDIN

/

RESUME

CHARMY PATEL

BRAND / VISUAL / MOTION

About

About

About

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.


Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.


Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry and GenAI tools.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.


Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.


Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry and GenAI tools.

I’m a visual and brand designer with 5+ years of experience across studios, in-house teams, and freelance work. My practice spans identity, motion, and marketing—from brand guidelines to product animations and campaign assets.


Having worked from India to New York and now the Bay Area, I’ve focused on clear visual systems that carry across different formats.


Outside work, I explore experimental digital type and new tools. Lately, I’ve been diving deeper into Cavalry and GenAI tools.

Tools

Tools

Tools

Figma, Adobe CC,
C4D, Cavalry, Framer,
Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Figma, Adobe CC, C4D, Cavalry, Framer, Creative Coding

Certifications

Certifications

Google AI Professional,

Google UX Design

Google AI Professional, Google UX Design

Google AI Professional,
Google UX Design

Recognitions

Recognitions

Graphis Gold,

Communication Arts Shortlist,
IDA Honorable Mention

Graphis Gold, Communication Arts Shortlist, IDA Honorable Mention

Experience

Experience

Flowcode

Brand & Sales Marketing Designer

2025

Partnered to shape enterprise sales and product-marketing creative for Flowcode’s connected QR platform. Created pitch decks, animated product demos, customer stories, and campaign assets; rebuilt the brand guidelines to unify external communications.

Freelance (Scout Lab/Vitacoat)

Motion & Visual Designer

2024–2025

Worked with Scout Lab and their studio clients, Theo AI and Lalou, to create their motion systems and animation. Developed the brand identity and campaign assets for Vitacoat.

Rochester Institute of Technology

Graduate Assistant / Guest Lecturer

2022–2024

Revamped the visual identity for Niagara Masters across logo, color, and spatial collateral. Supported graduate design courses, guest lectured on design systems and conducted research on women designers.

Bonoboz Marketing Agency

Senior Designer

2021–2022

Led visual strategy, brand systems, website redesigns, and multi-channel campaigns across healthcare, finance, real estate, and consumer sectors. Partnered with client teams, mentored junior designers, and oversaw delivery across digital, print, and social.

Colour Crafts Studio

Graphic Designer

2020–2021

Designed brand identities, packaging, and marketing systems for FMCG and retail clients, collaborating with creative directors across digital and print.

Education

Education

Master of Fine Arts, Visual Communication Design

Master of Fine Arts, Visual Communication Design

MFA, Visual Communication Design

Rochester Institute of Technology

Bachelor of Design, Visual Communication Design

Bachelor of Design, Visual Communication Design

Bachelor of Design, Visual Communication Design

Karnavati University

Words from Collaborators

Words from Collaborators

Darcy Rose / Creative Director & Strategic Partnerships

Darcy Rose / Creative Director & Strategic Partnerships

MFA, Visual Communication Design

Flowcode

“Charmy is easily one of the best designers I’ve ever worked with! Her motion skills are exceptional, and she consistently brings optimism, great ideas, and smart solutions to every project. She stood out not only for her talent, but for her top-notch communication and professionalism.”

Abhik Basu / Founding Director

Abhik Basu / Founding Director

MFA, Visual Communication Design

Bonoboz Marketing Services

“Charmy combines her innate design sense with a rigorous problem solving approach. She also exhibited her versatility as a designer while working on a range of social media clients for their content and design requirements. Most of all, she’s a joy to work and exhibits high levels of ownership.”

Anna Jordan / Artist at annatype.com and Assistant Professor at RIT

Anna Jordan / Artist at annatype.com and Assistant Professor at RIT

MFA, Visual Communication Design

Rochester Institute of Technology

“Her design work was thoughtful and well-crafted, with particular attention paid to color and typography. Collaborating with her on research and applied graphic design, Charmy demonstrated that she is a talented designer, organized, and an excellent communicator.”

VIEW ALL